Comparing Bing Ads and Google AdWords

Most of the time when PPC (pay per click) is mentioned, one instantly thinks of Google Adwords. It is not really surprising since it is the biggest paid search system online. However, over the last few years, it is also gaining some tough competition, most notably from Bing Ads. Read more »

PPC Planning

Planning Your PPC Advertising

As what every successful business will tell you, appropriate planning for your PPC Advertising is necessary to pave your way to success. PPC is an awesome source of views, but with no planning and poor management, you will just end up having spent thousands of dollars for naught. Here is […] Read more »

The Ad Split Testing Race in PPC Marketing

PPC Advertising Technique: Split Testing

When going for PPC Advertising, it is not enough to just know how it works. You have to arm yourselves with weapons that will make your PPC Marketing a success. Here at Invision Net, we’ll show you the secret recipes to creating an explosive campaign that will boost your conversions […] Read more »

Google AdWords Success

6 Ways to Measure Google AdWords Success

Are you currently using Google AdWords to promote your business? How can you be sure if your PPC Advertising campaigns are backing out for you? Here are the top six ways to measure the success of your Google Adwords campaigns, as well as your PPC campaigns in other search networks. Read more »